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Ducati Says "Yes" To Upcoming Warner Bros. Film "Yes Man"
See Hollywood's favorite motorcycle brand in "Yes Man" this December 19th.

Cupertino, CA (17 December 2008) - Ducati North America announces today that its popular Hypermotard S will be featured in the upcoming Warner Bros. Pictures comedy, "Yes Man."

The movie stars Jim Carrey as Carl Allen, a man whose life is going nowhere - the operative word being "no"- until he signs up for a self-help program based on one simple covenant: say yes to everything and anything. Unleashing the power of "YES" begins to transform Carl's life in amazing and unexpected ways. With no previous riding experience, Carl takes to the streets on the powerful Ducati, holding on for dear life in a wild, hilarious ride through Los Angeles.

"We are proud to showcase our brand in such an entertaining film." - Michael Lock, CEO of Ducati North America. "The Hypermotard S was a natural fit for such a fun movie and the scenes with the bike bring the excitement and liveliness of the Hypermotard to the screen."

The movie is coming to theaters nationwide December 19. In addition, Ducati partnered with Warner Bros. and will be showing the "Yes Man" movie trailer on dealership websites throughout the country in addition to the www.ducatiusa.com home page.

"Yes Man" will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company, and in select territories by Village Roadshow Pictures.
For Hypermotard photos and information, or to view the "Yes Man" trailer please visit www.ducatiusa.com

For more information visit www.ducatiusa.com or contact:
John Paolo Canton
Public Relations Coordinator
Ducati North America
Ph. 001.408.343.4414
jcanton@ducatiusa.com

Founded in 1926, Ducati builds racing-inspired motorcycles characterized by unique engine features, innovative design, advanced engineering and overall technical excellence. The company produces motorcycles in six market segments which vary in their technical and design features and intended customers: Superbike, Streetfighter, Monster, Multistrada, SportClassic and Hypermotard. The company's motorcycles are sold in more than 60 countries worldwide, with a primary focus in the Western European, North American and Japan markets. Ducati competes in the World Superbike and MotoGP World Championships. In World Superbike, Ducati won both the 2008 Manufacturers' and Riders' titles, bringing the total to 15 of the last 18 Manufacturers' titles and 13 Riders' titles. Competing in MotoGP since 2003, Ducati won both the Constructors' and Riders' world titles in 2007. For more information, please visit our web site at www.ducati.com


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