Ducati Streetfighter Wins Three Highly Coveted Awards Leading Publications Robb Report, Cycle World and Motorcyclist Hail Italian Motorcycle as the Best Cupertino, Calif. (August 3, 2009) - Ducati North America is proud to announce that the new class-leading Streetfighter has claimed victory with three distinguished awards; cementing its position as 2009's best motorcycle. The Streetfighter took honors in Robb Report's "Best of the Best", Motorcyclist's "Motorcycle of the Year" awards and Cycle World's "Ten Best." Ducati is featured in Robb Report's "Best of the Best" for the third consecutive year, as part of the annual issue that celebrates the most desired products in the world. Selected as "Best Roadster," the Streetfighter joins the ranks of the 2007 Ducati 1098 S Superbike and the 2008 Desmosedici RR. Cycle World, the world's largest motorcycling magazine, named the Ducati Streetfighter as the "Best Open Streetbike" for 2009. The Cycle World "Ten Best" awards have been a staple in the motorcycle industry for many years, and Ducati is extremely proud to be included in Cycle World's influential list. Impressively, Motorcyclist magazine has also awarded the Ducati Streetfighter with its Motorcycle of the Year (MOTY) Award, recognizing the Streetfighter in the Best "Naked" Bike category. The award was presented on Ducati Island at the Red Bull United States Grand Prix. "The Ducati Streetfighter is a charismatic and innovative machine with the power and control to see off all opponents," said Ducati CEO Michael Lock. "It's an honor to have our motorcycle recognized for its class leadership in multiple top-tier publications for 2009." For more information on the Ducati Streetfighter, please visit www.ducatiusa.com. John Paolo Canton Public Relations Coordinator Ducati North America Ph. 001.408.343.4414 jcanton@ducatiusa.com Founded in 1926, Ducati builds racing-inspired motorcycles characterized by unique engine features, innovative design, advanced engineering and overall technical excellence. The company produces motorcycles in six market segments which vary in their technical and design features and intended customers: Superbike, Streetfighter, Monster, Multistrada, SportClassic and Hypermotard. The company's motorcycles are sold in more than 60 countries worldwide, with a primary focus in the Western European, North American and Japan markets. Ducati competes in the World Superbike and MotoGP World Championships. In World Superbike, Ducati won both the 2008 Manufacturers' and Riders' titles, bringing the total to 15 of the last 18 Manufacturers' titles and 13 Riders' titles. Competing in MotoGP since 2003, Ducati won both the Constructors' and Riders' world titles in 2007. For more information, please visit our web site at www.ducati.com

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